How Big is the Video on Demand Market?

The Global Video on Demand Market size is valued at nearly USD 87.1 billion in 2023 and is estimated to grow at a CAGR of around 17.67% during the forecast period, i.e., 2024-30. The market's growth can be attributed to the rising adoption of smart devices & gadgets, the continuous improvement in internet services, and the increasing demand for subscription-based platforms to access a wide range of content, including series, shows, documentaries, movies, and more. The growing affordability of streaming devices like smartphones, along with convenient access to streaming platforms from anywhere, is contributing to the industry's expansion.

Market Statistics

• Market Size in 2023: USD 87.1 billion
• Market Growth Rate (CAGR): 17.67% from 2024-2030

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Video on Demand Market Insight:

Driver-

Digitalization & Compatibility with Streaming Platform Are Driving the Market Growth – The increasing digitization & improved internet connectivity have led to a surge in the adoption of various gadgets like smartphones, tablets, smart televisions, and more, driving the Video on Demand Market. The compatibility of various streaming services, such as Netflix, Amazon Prime Video, and Disney Hotstar, with a wide range of digital devices has encouraged consumers to access video content of their choice.

Additionally, service providers offering faster download & streaming capabilities, owing to high-speed networks, are contributing to the expansion of the market. Technological advancements in smartphones, along with the addition of numerous features, have replaced desktops & traditional televisions as the primary means of consuming media. This shift in consumer behavior is further boosting the demand for streaming video content on portable devices, hence enhancing the market size.

 Video on Demand Market Segmentation:

The report has segmented the market into the following categories:

By Type

• Subscription Video On Demand (SVOD)
• Advertising Video On Demand (AVOD)
• Transactional Video On Demand (TVOD)

By Application

• Sports
• Music
• TV Entertainment
• Movies
• Education
• Other (Kid content)

By Platform

• Smartphones & tablets
• Laptop & PCs
• Smart TV

By Region

• North America
• South America
• Europe
• The Middle East & Africa
• Asia Pacific

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Competitive Landscape:

• Amazon Inc.
• Apple Inc.
• Netflix
• Hulu LLC.
• Comcast network
• Indeflix
• HBO Home Entertainment Inc.
• Vudu Inc.
• Alphabet Inc.
• Vubiquity Inc
• Joinyn Gmbh
• AT & T Inc Corporation
• Google LLC
• Xumo
• Vimeo Live
• Others.

The report offers an in-depth examination of the competitive landscape. It includes a thorough competitive analysis encompassing market structure, key player positioning, leading strategies for success, a competitive dashboard, and a company evaluation quadrant.

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Key Highlights of the Report:

• Market Performance (2024-2030)
• Strategic Recommendations
• Current, Historical and Future Market Trends
• Market Drivers and Leading Competitor
• SWOT Analysis
• Structure of the Market
• Comprehensive Mapping and Recent Advancement

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