HBO Max Expanding European Footprint with January Launch in Six New Markets

Warner Bros. Discovery's streaming platform HBO Max has announced its expansion into six additional European territories starting January 13. The service will become available in Italy, Germany, Austria, Switzerland, Luxembourg, and Liechtenstein, marking a significant step in the platform's European rollout strategy.

This expansion leaves only the United Kingdom and Ireland remaining for HBO Max's complete European market presence. The timing aligns strategically with the upcoming Olympic Winter Games Milano Cortina 2026, which will stream live on the platform from February 6-22.

Subscribers in these new markets will gain access to HBO Max's comprehensive content library, featuring productions from HBO, Warner Bros. Pictures, Warner Bros. Television, DC Universe, and Max Originals. Popular titles available will include fan favorites like "House of the Dragon," "The Last of Us," "The White Lotus," and "Euphoria," alongside blockbuster films such as "Superman," "The Batman," "Dune," and the entire "Harry Potter" franchise.

The expansion announcement comes with revelations about new local original productions. German viewers can anticipate "4 Blocks Zero," a prequel to the acclaimed gangster series, and "Banksters," based on a true heist narrative. Additional German projects include a documentary about the Berlin Bode Museum coin theft and a thriller series titled "Struwwelpeter."

Italian productions will feature "Melania," a drama chronicling the 2011 murder of Melania Rea starring Maria Esposito, and Marco Bellocchio's "Portobello," scheduled for a February 20 premiere. Documentary series "Gina Lollobrigida: Diva Contesa" and "Saman" will also join the Italian content lineup, exploring the legacy of a cinema icon and the tragic honor killing of a young Pakistani woman, respectively.

HBO Max expands its European footprint this January.

A carefully selected collection of feature films will be available in Germany.

This includes works from Leonine Studios, Constantin Film, and German Warner Bros. Pictures.

The service will also showcase a curated slate from DCM.

For Italian audiences, the platform will introduce exclusive new local films.

These include "Nonostante," directed by and starring Valerio Mastandrea.

Another debut is "Squali," the feature directorial debut of Daniele Barbiero.

This film features Lorenzo Zurzolo and James Franco.

The launch promises a robust lineup of content.

Subscribers will have access to premier U.S. and local HBO series.

A vast library of blockbuster movies, both local and international, will be featured.

Live sports coverage, including the Olympic Winter Games, will be part of the offering.

The service aims to deliver the most discussed series and hit films directly to viewers.

It provides a comprehensive destination for entertainment and live sports.

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