Market Overview:

MarkNtel Advisors has released a new report that highlights the strong growth trajectory of the Mexico Sports Nutrition Market, The Mexico Sports Nutrition Market is projected to grow at a CAGR of around 1.53% during the forecast period, i.e., 2022-27. Various factors are attributed to the growth of the market like growth in automobile production, growing focus on lightweight & sustainable materials, rising demand for luxury & customized interiors, increasing focus on safety standards, and the adoption of Advanced Driver Assistance Systems (ADAS). The report provides valuable insights into the drivers, trends, and challenges shaping the future of the Mexico Sports Nutrition Market. It offers an in-depth look at the key players, geographical performance, and the segments leading the charge in market share.

Industry Outlook & Forecasts:

• Forecast Period: 2022-2027
• CAGR (2022-2027): 1.53%

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Mexico Sports Nutrition Market Segmentation Breakdown:

The Mexico Sports Nutrition Market explores the industry by emphasizing the growth parameters and categorizes including geographical segmentation, to offer a comprehensive understanding of the market dynamic. The further bifurcations are as follows:

By Product Type

• Sports Drink
  • Isotonic
  • Hypotonic
  • Hypertonic
• Sports Supplements
  • Probiotics
  • Omega -3
  • Carbohydrates
  • Protein
  • Vitamin
  • Minerals
  • Amino Acids
• Sports Foods
  • Protein Bars
  • Energy Bars
  • Protein Gels

Of them all, the Sports drinks captured a considerable share in the Mexico Sports Nutrition market during the historical period.

By Distribution Channel

• Supermarkets/Hypermarkets
• Specialty Stores
• Convenience Stores
• Fitness Institutions
• Online Stores
• Other Distribution Channels

Among them, the Supermarkets solely dominated the Sports Nutrition market in 2021. With the growing hypermarkets & supermarkets, as well as the growing middle-class population's interest in sports, Mexico is gradually consolidating its unorganized retail sector.

By End-User

• Athletes
• Bodybuilders
• Recreational Users
• Lifestyle Users

By Consumer Age Group

• Upto 10 Years
• 11 to 18 Years
• 19 to 25 Years
• 26 to 35 Years
• 36 to 40 Years
• Above 41 years

By Social Class

• Upper
• Middle
• Lower

Geographical Growth Insights:

By Region

• Mexico City
• Monterrey
• Veracruz
• Puebla
• Others

Key Drivers: Opening of Gyms during Post COVID-19 Recovery

After seeing solid current value growth during most of the review period, sports nutrition saw a negligible decline in 2020 due to the temporary closure of gyms & the negative economic impact of measures taken to control COVID-19. The loss of jobs & pay cuts forced consumers to reduce their spending, leading to a prioritization of necessities & fewer purchases of sports nutrition products. Besides, those who continued to buy often traded down to less expensive brands. Furthermore, many people slowed down their training pace, therefore, their demand for sports nutrition lessened, leading to volume declines in most categories.

Moreover, the outburst of COVID-19 negatively affected the dietary intake, fitness, and training of athletes, bodybuilders, and lifestyle users as the closure of gyms & fitness centers resulted in the reduction of their physical activity. Hence, this increased the problem of overweight & other health-related issues among the population, which as a result showed a steep decline in the Sports Nutrition market. However, as the situation recovered post-COVID-19, the gym owners started their fitness facilities which have been motivating the athletes, bodybuilders, and other fitness-oriented individuals to regain their interest in sports nutrition, fitness, and losing weight. Consequently, this post-COVID-19 recovery countersigned the strongest growth for sports protein powders & protein/energy bars, as consumers are more focused on their physical progress & health. Thus, these initiatives intensified the Sports Nutrition market in Mexico on a large scale.

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A Comprehensive Analysis of Leading Companies in Mexico Sports Nutrition Market

• Abbott Laboratorios de México SA de CV
• MusclePharm Corp
• Iovate Health Sciences International Inc.
• Glanbia SA de CV
• Herbalife Nutrition
• Pronat SA de CV
• Twinlab Corp
• Hombreave SA de CV
• Weider Global Nutrition
• Universal Nutrition Inc.
• Others

Possible Challenges: High Obesity Rate to Hamper the Market Growth

Obesity is one of the major health concerns among the population of Mexico, where around 72% of the adults are affected by overweight & obesity. Furthermore, according to the Organization for Economic Co-operation and Development, during 2020-2050, diseases related to being overweight are anticipated to contribute around 8%-9% of the total health expenditure.

Additionally, the key factor for the rising obesity rate in the country is attributed to the low physical activity of the population. According to the National Institute of Statistics and Geography, around 57.9% of the population, aged 18 years & above do not participate in any physical activity. This was accounted for due to the lack of time, fatigue from work, or health problems. Hence, this has been one key challenge that restricts the expansion of the consumption of sports nutrition in the country.

However, the factors, including growing government initiatives to combat obesity in the country, adoption of healthy lifestyle routine, and participation of consumers in physical activities, are expected to flourish the Sports Nutrition market in the upcoming years.

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